Web Design & Development That Powers Auto Industry

At Parts Connect, we create scalable, high-performance websites for all industries—with a specialty in automotive. We have 12 years+ expertise in the Automotive industry.

Services

Empower Your Digital Vision with Premium Web Design & Development Solutions

At the heart of our service is a commitment to building websites that are not only visually impressive but also technically robust and business-ready. We focus on clean UI/UX, fast loading times, cross-device responsiveness, and future-ready frameworks. Whether it's an eCommerce storefront, corporate website, or digital portal, we ensure your site aligns with your brand’s identity and customer expectations.

Our automotive web development services go beyond the basics. Additionally, we integrate VIN-based part lookup, advanced vehicle fitment filtering, and DMS integrations to simplify complex shopping experiences and improve part accuracy. From product catalogs to checkout, we design every touchpoint to match how automotive customers search, compare, and purchase.

Backed by our industry insight and technical expertise, we deliver digital solutions that boost engagement, streamline operations, and future-proof your business. With Parts Connect, you're not just getting a website—you’re investing in a digital engine built for performance, precision, and scalability.

Services

Custom Web Development Offerings

eCommerce Web Design

We design powerful, responsive eCommerce websites tailored for the automotive industry—whether you're a manufacturer, re-seller, or industrial supplier. Our websites are built to be fast, secure, mobile-optimized, and easy to navigate, ensuring a seamless shopping experience across devices. While we serve a wide range of businesses, we bring specialized expertise in the automotive industry, where accuracy, fitment logic, and advanced filtering are key to performance and conversions.

Our Solutions

Custom UI/UX tailored for product-heavy catalogs

Fast-loading, mobile-first responsive design

Secure checkout systems with multiple payment options

SEO-optimized architecture for higher visibility

Real-time inventory and order management integration

Automotive-specific features

UI/UX Design Services

We craft user interfaces and experiences that are intuitive, visually engaging, and built to convert. From corporate sites to eCommerce platforms, we ensure every layout, interaction, and workflow is optimized for clarity, speed, and usability. While our design process fits any business, our deep understanding of the automotive space allows us to solve unique challenges like part lookup complexity and fitment-based browsing with precision.

Our Solutions

Custom user flows designed to match user intent

Mobile-first, responsive interface designs

Wireframes, mockups, and interactive prototypes

Conversion-focused layouts and CTAs

Accessibility and usability best practices

Automotive-specific enhancements

Website ReDesign

We revamp outdated websites into modern, high-performing platforms that reflect your brand, enhance user experience, and support your business goals. Whether you're a startup, medium-size, or enterprise-level business, we transform underperforming sites into powerful digital assets. While we work across all industries, our automotive-specific redesigns are where we truly excel—optimizing for better loading, easy-to-navigate, and smooth.

Our Solutions

Complete visual and structural website overhauls

Modern UI/UX aligned with current design standards

Mobile optimization and responsive redesigns

Improved site speed, navigation, and accessibility

SEO-focused restructuring and performance tuning

Automotive-specific enhancements

Web Development

We develop robust, scalable websites and web applications tailored to meet the unique needs of businesses across every industry. Working with every industry, but specialist in the automotive industry, we build solutions that prioritize performance, security, and seamless integration with your existing systems. Our expertise allows us to handle complex automotive challenges such as accurate websites, mobile apps, SaaS product development, and digital marketing.

Our Solutions

Custom backend and frontend development for seamless user experience

Scalable architecture built for high traffic and complex product catalogs

Integration with automotive-specific databases and APIs

Secure data handling and compliance with industry standards

Fast-loading sites optimized for all devices and platforms

Automotive-specific enhancements for advanced fitment logic, VIN lookup, and vehicle filtering

Website Revamp

We revitalize existing websites in the automotive industry—transforming them into fast, secure, and mobile-optimized platforms. Our revamps focus on improving user experience, modernizing design, and enhancing site performance to ensure your online presence stays competitive and engaging. While we serve a broad range of clients, we bring specialized expertise in the auto parts industry, where precision, fitment logic, and advanced filtering are essential for user satisfaction and conversion growth.

Our Solutions

Modernized UI/UX tailored for product-heavy catalogs

Improved loading speeds with mobile-first responsive design

Enhanced security with updated checkout and payment systems

SEO-optimized structure for increased search engine visibility

Seamless integration with real-time inventory and order management

Automotive-specific optimizations for fitment accuracy and filtering

Tech Stack

Explore Our Advanced Tech Stack

Portfolio

Showcasing Our Industry Expertise

WooCommerce Website Design – Wiper Parts

Custom WooCommerce website built for the automotive aftermarket, featuring YMM integration, easy-to-navigate interface, and optimized design to help customers quickly find compatible wiper parts.

Industry-focused WooCommerce design
Year/Make/Model fitment integration
User-friendly navigation & search
Fully customized Figma design

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WooCommerce Website Design – Wiper Parts

BigCommerce YMM Plugin Integration

Enhanced BigCommerce store with seamless YMM (Year/Make/Model) plugin integration, enabling customers to easily find performance parts tailored to their vehicles. This solution improves product discoverability, enhances user experience, and supports higher conversion rates.

BigCommerce YMM plugin integration
Optimized vehicle-specific search
Smooth product filtering & navigation
Improved customer buying experience

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Advanced Fitment YMM Integration

Implemented an advanced vehicle fitment search solution. Allowing customers to quickly find accurate parts through custom search functionality. With sidebar filters and category-wise browsing, the platform ensures a smooth shopping experience and precise product results.

Advanced vehicle fitment search integration
Sidebar filters for category-wise navigation
Custom search for accurate results
Enhanced user experience & product discoverability

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Automotive eCatalog Integration

Delivered a complete automotive eCatalog solution that streamlines catalog management and enhances product visibility. The platform ensures accurate fitment data, smooth navigation, and quick access to detailed part information for resellers and end customers.

Comprehensive automotive eCatalog setup
Accurate ACES/PIES data integration
Advanced search & filter options
Optimized browsing for distributors & buyers

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Next-Gen Automotive Website Experience

Created a high-performance automotive website that combines modern design with powerful functionality. The platform delivers seamless navigation, structured catalog access, and an engaging user experience tailored for the aftermarket industry.

Vehicle & part search for quick compatibility check
Mobile-responsive, performance-optimized design
Organized catalog with easy browsing
Integrated resources & tech tips for customer engagement

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Our Process

Our Six Step for Development Process

Testimonial

Our Customer Testimonial

“We work with Parts Connect on everything from digital marketing to creating fitment data for our touch up paint catalog. As our trusted technology partner, they have helped to improve our e-commerce platform and integrated the year/make/model lookup into our e-commerce site.”

- Uri Thatcher, CEO

TouchUpDirect.com

“Our organization has a long-standing partnership with Parts Connect. Our objectives are complex and Parts Connect is able to create, simplify and manage multiple technology systems to help us meet our membership demands.”

- Jim Rickoff, President/CEO

AERA

“The PC Lookup is a great online catalog. Their search function is fast and easy to use. It also displays both ACES and PIES data. We are extremely happy with their products, services and level of support.”

- Paul Lares, President

Lares Corporation

Let’s power up your automotive business growth together!

FAQS

Frequently Asked Questions

The cost depends on your website’s features, functionality, platform (like Shopify or WooCommerce), and design complexity. We offer scalable pricing — from affordable starter sites to fully customized enterprise solutions. Reach out to get a detailed estimate based on your needs.

Our automotive specialization means your website will include features like advanced fitment logic, VIN-based part lookup, and integration with automotive databases. This ensures accurate part compatibility, smoother customer journeys, and higher conversion rates.

Yes! Our website revamp services focus on modernizing your site’s UI/UX, improving loading speeds, ensuring mobile responsiveness, and enhancing security—helping your site stay competitive and deliver a seamless experience across devices.

We build fast, secure, and user-friendly eCommerce sites with custom UI/UX for large catalogs, real-time inventory syncing, multiple payment options, SEO optimization, and automotive-specific filters to help customers find the right parts quickly.

Absolutely. We develop scalable backend and frontend solutions tailored to your business needs, including integrations with your existing systems, DMS platforms, and automotive-specific APIs for accurate vehicle and part data management.

We use SEO-optimized architecture and content structuring to improve your site’s visibility on search engines. We also apply industry best practices like fast loading times, mobile optimization, and clean coding to enhance rankings.